Food delivery startup Foodpanda has started its delivery service network in 30 new cities. This takes the company’s presence to 50 cities across the country. The company says that it is targeting to start operations in 100 cities by the end of November.
Penetrating deeper into various states, Foodpanda’s delivery network is now active in cities such as Jodhpur, Kota, Udaipur, Amritsar, Ludhiana, Jalandhar, Dehradun, Allahabad, Varanasi, Surat, Vadodara, Aurangabad, Bhopal to name a few.
Commenting on this, Pranay Jivrajka, CEO at Foodpanda India, said:
“We are thrilled about our expansion to 50 cities across the country; becoming the only food delivery platform to be present in these many cities across India. While our network now covers all metropolitans and major tier 1 & 2 cities across the country, we are excited about introducing the superior food experience we bring, delivered to the doorsteps of millions of first time customers in these un-served cities! We continue to expand rapidly and aim to be present in at least a 100 cities in a month’s time as we remain focused on building India’s largest and most preferred food experience platform.”
He also said that Foodpanda has been fully integrated onto the Ola platform, leveraging deep local insights around cities and customer preferences. The company believes that the rapid geographical expansion will give them the opportunity to create a differentiated food experience across the country.
In the next phase of expansion, the Foodpanda delivery network will look to gain momentum in the eastern and southern parts of the country. The company recently acquired Mumbai-based food-tech venture Holachef to enter into the cloud kitchen network and go deeper into the food-tech ecosystem.