Pune-based WorkApps, an Enterprise Workflow Collaboration (EWC) company, has received seed fund of $1 Million from legendary enterprise SAAS investor – Sashi Reddi, Partner – SRI Capital.
WorkApps is being rolled out simultaneously in US, Europe and APAC later this year. The core management team at WorkApps includes Rudrajeet Desai, MVS Murthy and Shankar Borate.
Rudrajeet is a first-generation entrepreneur in the consumer Internet and mobile industry space. MVS Murthy is a BFSI professional, with 19 years of experience in Product development, Portfolio Management, Channel Management, Strategy & Business Innovation in large corporates like ICICI Bank, Edelweiss & Tata AIG, among others.
Shankar Borate is a computer scientist from IIT with 20 years experience in building a wide range of products for giants like Adobe, Symantec, Intuit, Siemens & GE.
Sashi Reddi, Managing Partner, SRI Capital said,
We foresee the next big wave for Indian start-ups in the Enterprise Collaboration market globally. With over two years of product testing, I’m extremely excited about the potential of WorkApps to be a pioneer in the Enterprise Workflow Collaboration (EWC) category. With Rudrajeet, MVS Murthy and Shankar Borate leading the global product roll-out, I’m confident that WorkApps will be able to create immense value to large enterprise customers in the Enterprise Collaboration space. WorkApps will create a digital inside enterprise and enable diverse teams to digitally come together to co-create using real-time collaboration. Though there are many players in this space, none of them cater to the Large Enterprise market, which is where WorkApps has built a very robust and scalable product.
Rudrajeet Desai, Founder and CEO of WorkApps said,
We are excited to have SRI Capital as one of our early investors and to have Sashi join our board. Our next phase is about rolling out the product globally and creating a deeper impact for certain industries. Enterprise Workflow Collaboration (EWC) on SAAS will be a dominant force in the enterprise space and our product will enable large enterprises to augment communication efforts, improve efficiency and change the way people collaborate and work together.
MVS Murthy, Co-founder and COO, WorkApps said,
Enterprises have limited bandwidth and assorted knowledge to work with pure play service companies. This makes it difficult to create a one-view of the entire organization’s requirements. One of the most unique differentiators of WorkApps Inc. is our hybrid Product and Consulting model where an Enterprise doesn’t need to pay hourly development fee and yet get a lot of flexibility for Customization and Integration into their own systems. We co-create with our Customers and pass on an ownership that is unique to each of them.
SRI Capital is a seed stage investor focused on the “as a service” economy. Interest areas include software, data, analytics, services—anything where the customer pays a subscription amount on a recurring basis for that offering. They have over 20 investments in Enterprise SaaS, SME and Consumer SaaS sectors in India and US.